“Our guests are incredibly passionate about well-being but they don’t always have the time to invest in cultivating it. They are looking for an experience that delivers true impact and results that are tailored to their state of mind,” said Mitzi Gaskins, vice president and global brand manager for JW Marriott Hotels & Resorts. “Spa by JW offers an environment where you can chose exactly what you want, when you want, without any of the intimidation or hassle.”
Entering through an open and inviting lounge space, guests can browse the retail area where products are thoughtfully presented for interactive use and feature both traditional and non-traditional spa products, from eye masks and meditation books (Calm) to artisanal chocolates and wine (Indulge). The lounge serves as a social space for guests to relax and enjoy regardless of whether they book a treatment.”
It will be interesting to see how this will be applied to the new JW Marriott Dongdaemun and the soon-to-be refurbished JW Marriott Seoul.
Miss Spaist will be watching…